Paul Riddle, Founder and President
As Founder and President of Innovative Direct Media, Paul puts his 20 years of direct marketing industry experience to work providing strategy, tactics and top-level list guidance to IDM clients. As a former General Manager with infoUSA and Director of New Business Development for Stevens Media, he has extensive exposure to integrated marketing programs. We service a wide variety of clients ranging from UC Berkeley to ASIS International. Paul brings this talent and dedication to every campaign for every client at IDM.
Contact: PaulRiddle@InnovativeDirect.net
Tony has over 18 years of B2C and B2B direct marketing and list experience, having worked at Stevens Media, Chessie Lists, and TaCito Direct before joining IDM. He was instrumental in starting Stevens Direct InfoSource, which sent targeted emails to opt-in proprietary subscriber lists. Many IDM clients have put his Direct Mail, Email and Online Marketing expertise to work on their behalf, including 1105 Media, Alford Homes, ClassicScapes, Cross Country Education, Darling Homes, Kleen Air Services, the Paulette Greene Realtor Group, Pierce Hardware, Stereo East, and Signage Solutions magazine.
Contact: Tony@InnovativeDirect.net
As IDM Senior Designer, Kriten’s skills and positive attitude are a valuable asset. A University of North Texas graduate, she has a high level of professionalism and an unsurpassed ability to bring a client’s vision into reality. Her graphic designs provide the backbone for IDM’s print and online projects.
Contact: Kristen@ONmagazine.net